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| Search Marketing Talk for Traditional Agencies |
RSS Feed URL : http://www.straightupsearch.com/index.xml
Category : Advertising & Marketing
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2 More Alternative Engines for Savvy Searchers
For a breath of fresh air my last blog post explored three alternative search engines that offer new and innovative ways to search the web. This month I couldn't help myself - I had to explore a couple more options available to savvy web searchers.
Trademark Protection: The Necessary Evil of Analytics
One often overlooked item in online marketing plans is trademark monitoring services, as a part of your comprehensive analytics package. Let's examine how trademark monitoring can help your company avoid costly legal fees and time consuming litigation.
Google Gets Friendly with Flash Content
Flash website developers can breathe a sigh of relief this morning - a collaboration between Adobe, Google and Yahoo! will make it easier for the two search engines to index Flash files (SWF).
Facebook Write Pretty One Day
Facebook's next challenge up for battle is, drum roll please - grammar! Gone will be the days of status updates referring to your friends as 'their,' such as 'Emily changed their profile picture.'
Realtors Open their Doors to Online Marketing
Some realtors are trying to connect with young home buyers through the use of demographic targeted online marketing efforts, including social and viral marketing campaigns. Let's look at some SEO approaches for the unique industry of real estate.
iPhone 3G Activates Mobile Apps Madness
What do you get when you combine the advanced mobile technology of the new iPhone, ever-creative open source developers and a growing user base? Mobile Apps of course! Let's take a look at a few mobile apps that are already out there.
Local Search Strategies for Franchisors - New Oneupweb White Paper
Oneupweb's new white paper, Local Search Solutions for Franchisors, details the strategies and tactics of local search that can help franchisors large and small. Let's look at a few of the critical questions about local search that our white paper helps to answer.
Integrate Banner Ads - Count the Clicks & Measure the Returns
No matter what industry you're working in, it's safe to say that it takes a well balanced media plan to deliver optimum results. Consumers no longer rely on just one type of media to collect the information that influences our purchasing decisions. Let's see how online banner ads can be an integral part of a company's marketing plan.
Presidential Campaigns: Online & Everywhere
The way candidates campaign for the office of the President of the United States of America has changed a great deal over the last 200 odd years. Now, a recent report from Pew Internet provides some interesting data on how the current presidential election is being influenced over the internet.
Google Adwords Editor 6.0 - New Feature Highlights
Earlier this month Google released an updated version of its campaign management tool, AdWords Editor. Let's review some of the most notable changes contained in the new release.
Flippin' Out for JCPenney
Just when you thought we had been the victims of a horribly disfiguring 3 person bicycle accident, we reappear safe and sound in the Oneupweb studios for another episode of StraightUpSearch the Podcast!
Update: Google & Yahoo Search Deal Enters Undefined Territory
The details of the recent search deal between Google and Yahoo seem straight-forward but the buzz is all about monopoly. Will antitrust issues be raised by the Yahoo-Google ad partnership?
Laying the Foundation for Enhanced Search Engine Visibility
The development and implementation of a comprehensive search engine optimization campaign should always first include an in-depth analysis of your website. We'll tell you why.
Receive Oneupweb Updates via Twitter
Want the latest Oneupweb updates on your mobile (or via the web)? We set up a Oneupweb Twitter account so you can easily receive the latest OUW updates.
Internet Retailer Conference 2008 Recap
McCormick Place West in Chicago was a hive of internet retailers last week. Our very own Duncan White offers a recap of the Internet Retailer Conference 2008.
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Latest Fox News Feed |
Who's the loser, eh? It's not who you think.
Garth Turner, Liberal MP and alleged communications guru, has gotten into trouble.
Again.
This time he has called Quebeckers and Albertans who are worried about their livelihoods and their futures losers.
As a result, he's been chewed out in a big way. Does that make him the real loser?
Yes, but perhaps surprisingly, not the biggest loser in this story.
Yeah, Garth Turner. What can you say that hasn't been said already.
The Liberal MP who represents the people of...
The end of the Internet as we know it?
Imagine that your ISP blocked access to every site on the Internet. Then as a subscriber, you paid a monthly fee for access to basic blocks of sites, as well as extra fees for other sites not in the basic package.
Apparently this will define access to the Internet for Canadians in 2010.
I know, it sounds nuts.
Part of me wonders if I was directed to this story by someone wanting to embarrass me.
But then the idea has just plausible enough to make me think it could be true.
In...
Misappropriation of Personality
A reader on another blog asks what exactly earned the Liberals the charge of committing misappropriation the personality. That allegation was combined with an increase by $1 million in the damages sought by Stephen Harper in his lawsuit against the Liberal Party. The original lawsuit was tied to Liberal Party accusations that Stephen Harper had known and condoned illegal activities regarding the late MP Chuck Cadman, in particular, an attempt to bribe Cadman with an insurance...
Ecological harmony: Who are the real villains?
Liberal Party leader Stephane Dion is prepared to tax the oil operations of Alberta and Saskatchewan, to punish them for being the source of so much carbon dioxide that is wrecking the planet.
Kyoto (the protocol, not Stephane Dion's dog) demands it.
It makes no such demand of countries like India.
It doesn't seem fair, at first glance. Take a deeper look, and it's grossly unfair.
And I mean gross.
As we all know, the Kyoto Protocol, so much loved by Liberal Party leader...
Does David Suzuki sound nervous to you?
It wasn't too long ago when David Suzuki was urging young people to find ways to imprison politicians who don't interpret scientific evidence in the same way Suzuki does.
With polls showing a majority of people in British Columbia are against the provincial carbon tax, Suzuki has tried to play it a bit more casually.
The problem is that he comes off as nervous. Like he's worried that the crowds aren't listening to him anymore.
David Suzuki has put out an opinion piece in which...
No votes? Screw you!
Stephane Dion and the Liberals are looking more and more like the classic Liberal Party of years past, playing region against region based on vote potential.
Saskatchewan and Alberta have only one Liberal seat between them -- Ralph Goodale's seat in Saskatchewan.
So Stephane Dion's carbon tax plan is designed so that these western provinces will pay the lion's share of the carbon tax, while most of the so-called "revenue neutral" benefits will flow to Ontario and Quebec: ...
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